Saddle Pass
Head of Product Design (founding)
- Owned the end-to-end experience for an AI-first, dual-sided equestrian booking marketplace — from field research with barns, trainers, and riders through engineering handoff and gated beta.
- Designed for three user types plus internal admin tooling; scoped and prioritised a 16-feature handoff across rider, facility, and admin surfaces.
- Built the design system — tokens and component library — consumed by a React web app, a React Native app, and a Flutter app, with a sync script and tests that fail the build on divergence.
- Led a cross-functional team of engineers, a design director, and design interns through weekly design reviews and bi-weekly standups.
- Designed trust-critical flows including a partner-underwritten ride protection add-on at checkout, balancing customer clarity against partner, legal, and technical constraints.